DIE CUTTING

HOT FOIL STAMPING

FOLDING & GLUING

PRINT FINISHING

DIE MAKING

WELCOME TO ALLIANCE MACHINERY

Alliance Machinery was formed in April 2012 following the acquisition of Eterna Machinery by The Bobst Group to offer sales and service of Eterna die-cutting and folder-gluing equipment in Sub Saharan Africa.

It was soon evident that there was a strong demand for high quality yet affordable solutions on the continent which led to Alliance Machinery partnering with other leading manufacturers of print finishing and packaging converting equipment and today along with their carefully selected OEM partners are widely regarded as the go to company for complete turnkey solutions for the corrugated and carton converting industries.

BRAUSSE NOW TO MARKET ITSELF UNDER ETERNA BRAND

Since 2004, the Brausse name has become an established brand in the European folding carton industry along with its sister brand Eterna for corrugated machinery. This year begins with the evolution of both folding carton and corrugated machinery under one brand name – Eterna.

Since the beginning of this year, with the help of Bobst Group, Eterna has completed the brand upgrading and transformation. The new logo is more in line with Eterna’s brand positioning of ‘simply good’.

In the European market from 1st January, Eterna have a new General Manager, Vincent van Doorn and Michael Muenchow has recently re-joined as Sales Director for Folding Carton Machinery, both strengthening support for customers and agents.

For hot foil stampers, Eterna has improved the performance and appearance of the original 1060 and 920 models. The new machines not only have more elegant appearance than before, but also give the operator more open space for operation and increase the possibility of accommodating more foil rolls. It is also designed from a new dwell timing concept; this special design can extend the contact time of hot stamping, greatly enhancing the quality of difficult jobs.

For automatic die-cutters, the company have redesigned the 1450 series from the ground up. They are specialised in litho-laminated and equipped with all the modern technology to ensure high productivity for our customers. For European customers, both the EFOIL1060 ELITE and ECUT 1450 will be available for demonstrations in the second half of 2020 in the Den Bosch innovation centre.


For folder gluers, after the successful acquisition of Yancheng Hongjing Machinery Technology Co., Ltd. (now renamed as Shanghai Eternal Machinery (Dongtai) Co., Ltd.), the company have integrated the technical advantages of Eterna and the manufacturing advantages of Hongjing and upgraded the existing product line. The new series of products will better meet the demands of more cost-conscious customers.

Download our Alliance Machinery Brochure

Download the latest version of our Alliance Machinery brochure for the latest available specs and models

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OUR PRODUCTS INCLUDE:

Regardless of your run length we have solutions for cutting, creasing, embossing, stripping, blanking and bundling a wide range of substrates from paper and thin synthetics right up to heavy corrugated and laminated boards.

When only the highest quality embellishments will do trust Alliance Machinery to supply you from our world class leading selection of inline hot and cold foiling options.

Whether it’s short run packaging, folders, pamphlets, wobblers and the like or the mounting, gluing and assembling of point of sale displays, spot and flood UV coating or thermal film lamination we offer a complete range suitable for small and large print shops.

In-house die repairs and steel rule replacement has never been easier with our affordable range of benders, cutters, bridgers, and lipper cutters aimed primarily at printers, converters and small dieshops.

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